Gdynia – The Future of Ordering…..

McDonald’s have been using screens for ordering for many years, indeed I tested them in 2012 in London when I was sent free vouchers by the company for timing them. And, KFC and Burger King have followed suit over the years with ordering screens, which make it much easier for those who don’t speak the native language or don’t know exactly what they want to order. There are some McDonald’s now as well which have been redesigned to just have one ordering counter, with their staff rarely actually taking orders any more.

It’s only recently though I’ve noticed the trend of fast food outlets putting screens on the counter itself, with the staff now solely performing the role of preparing and serving the food. Marvellously convenient, although it does seem just a little impersonal.